Key takeaway: Bukit Hitam Development Bhd (BHDB), a leading property developer in Bandar Bukit Puchong, has launched on-site semi-detached show units for its landed development, Bromelia Bukit Puchong.
The company, a subsidiary of Ayer Holdings Bhd, has already seen a nearly 100% take-up rate for Bromelia, which consists of two- and 2.5-story terrace, cluster, and semi-d units.
Jeannie Khoo, Ayer's group COO, stated that the buyers are a good demographic mix of first-time buyers and upgraders.
“I think the beauty of Bukit Puchong is that we have families that are intergenerational and some of them are siblings… they prefer to stay in a township where there are inter-connectiveness and the family’s relationships can be continued,” said Khoo.
She went on to say that this creates a type of family bonding that Ayer understands, as it celebrates 115 years in business - the legacy and continuity of relationships in life.
Concerning how Bromelia could cater to this multigenerational group of buyers, Khoo stated that Bromelia's location and growth prospects will contribute to continuity, while these homes are of "gold class" quality.
“I think we are the gold class, it’s because it is freehold land and I think this works very well for us and to our purchasers because this allows them to practice the continuity,” she said.
Khoo expects Ayer's properties to appreciate significantly over the next ten years, making them an ideal investment for buyers and something to pass down to the next generation.
“As you know, property normally doubles up in terms of purchase price by the time its 10 years. So, if you buyers, particularly Malaysians, would like to have homes that you can pass on to the next generation, buying properties located in Puchong will be the perfect choice,” she said.
She went on to say that the scarcity of freehold land and large parcels of land in this area will make Bandar Bukit Puchong a rare find.
“We have one of the last few largest interconnected parcels of land in Puchong, which are about more than 300 acres of undeveloped freehold land. So, for those who want to own a home, having freehold properties will ensure the continuity and to pass the legacy, your home, to your next generation,” she noted.
Bromelia's semi-d units are available in two sizes: 40'x80' and 60'X60', with built-up areas ranging from 3,585 to 3,930 square feet. The 40'x80' units are divided into six types: A, A1, A2 with a built-up area of 3,900 sq ft and 5+1 bedrooms and 7 bathrooms; B, B1, B2 with a built-up area of 3,585 sq ft and 4+1 bedrooms and 6 bathrooms; and 60'x60' with a built-up area of 3,930 sq ft and 4+1 bedrooms and 6 bathrooms. All units have a large lounge and family room.
Bromelia residents will have access to a Central Park, a basketball court, a playground, a BBQ area, an elevated viewing deck, a Garden Pavillion, a jogging trail, an outdoor fitness area, and a Pergola.
Bromelia, which is expected to be finished by the end of 2024, is strategically located and easily accessible via the Lebuhraya Damansara Puchong (LDP), South Klang Valley Expressway (SKVE), North-South Expressway Central Link (ELITE), and Maju Expressway (MEX).
“Our location is accessible by LDP just before the toll, so it’s perfect. Cyberjaya and KLIA can be reached via LDP as well. If you want to go to the city centre, you can go through Sri Kembangan or MEX Highway and the other portions of LDP will take you to Subang Jaya and Sunway and so on,” she said.
Residents of Bromelia, according to Khoo, will benefit from the close proximity of educational institutions such as SJK(C) Han Ming, Sekolah Agama Bukit Puchong, Sekolah Kebangsaan Puchong Utama, Taylors International School, and many more.
“This provides the integration of having education, work and life. Bukit Puchong is at the growth corridor… the reason I say that is very few people will want to stay away from schools and having to travel to their offices… so they prefer to have the work and life quite integrated,” she said.
© October 2022, EdgeProp.my